CLIENT

The automotive corporation “Bogdan” specializes in the production of public transport vehicles, freight, commercial, and specialized equipment. It also has its own extensive sales and service network.

TASK

We developed a logo and corporate identity for the corporation.

LOGO IDEA

The starting point for creating the logo was the association of the name “Bogdan” with Hetman Bohdan Khmelnytsky. The logo, featuring a stylized image of the hetman’s mace, symbolizes devotion to Ukraine, contributions to the country’s development, and the corporation’s unquestionable “authority” on Ukrainian roads.