CLIENT
The premium network of currency exchange points Cartel is always characterized by high service standards. The word “cartel” refers to an association of people and organizations that follow a unified philosophy. Thus, there are unified and premium standards of operation at Cartel. Clients can be confident that they will receive the best service when working with this brand.
DEVELOPMENT
The creative team of the Marketing Technologies Bureau reinforced Cartel’s philosophy with elements of its corporate identity. The use of symbols representing the world’s most stable currencies emphasizes that reliability is one of the brand’s core values. The minimalist color palette further confirms that at every location and throughout all stages of working with Cartel, a thoughtful and high-quality service is maintained.
RESULT
